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  2. Compare
  3. AWeber vs Klaviyo

AWebervsKlaviyo

Saas55
vs
Saas58
ScoresSignalsPricingFeatures

Score Comparison

55
Overall
58
40
Pricing
35
50
Usability
65
60
Performance
55
70
Support
40
55
Reliability
65
60
Onboarding
55
45
Mobile
60
55
Security
55
50
Integrations
85
AWeberKlaviyo

Signals Comparison

Pricing

AWeber

  • Massive 50-150% price increases for grandfathered users(9/10)
  • Expensive compared to newer alternatives(8/10)

Klaviyo

  • Repeated price hikes - third increase in 4 years (up to 25%)(10/10)
  • Pricing based on ALL profiles, not just active subscribers(9/10)
  • Too expensive for small e-commerce startups(7/10)
  • February 2025 billing change shocked legacy users(8/10)
  • SMS credits cost extra on top of already expensive plans(6/10)
Usability

AWeber

  • June 2025 interface overhaul described as TERRIFYING(8/10)
  • Outdated email templates and designs(6/10)
  • Clunky navigation and confusing interface(6/10)
  • Form formatting problems and builder issues(5/10)

Klaviyo

  • Steep learning curve despite powerful features(5/10)
  • Basic functions unnecessarily complex and time-consuming(6/10)
Customization

AWeber

  • Limited automation compared to modern platforms(7/10)
  • Limited reporting and analytics features(5/10)

Klaviyo

No signals

Reliability

AWeber

  • Buggy software and account deletions without warning(8/10)
  • Slower email delivery times compared to the past(5/10)

Klaviyo

No signals

Integrations

AWeber

  • Lack of e-commerce integrations(6/10)

Klaviyo

  • Duplicate profiles created with no easy way to merge(7/10)
Support

AWeber

  • Poor or delayed customer service responses(6/10)

Klaviyo

  • No phone support - email and chatbot-based help only(8/10)
  • Support just repeats documentation without real help(7/10)
Security

AWeber

No signals

Klaviyo

  • Accounts suspended without warning or explanation(9/10)
Performance

AWeber

No signals

Klaviyo

  • Segment loading and template editor painfully slow(7/10)

Pricing Comparison

AWeber

Free
Free

Users: 1 user

Storage: Not specified

Limits: 500 subscribers, 3,000 emails/month, AWeber branding, limited automation

AWeber branding on emails. Limited features. 500 subscriber cap is restrictive.
Lite
$15/mo

Users: 1 user

Storage: Not specified

Limits: 1 user, 3 automations, 3 landing pages, basic features only

Price increases significantly with subscribers. Limited automations (only 3). No advanced features.
Plus
Popular
$30/mo

Users: Unlimited

Storage: Not specified

Limits: Still lacks advanced automation compared to competitors

Price scales with subscribers: ~$50/mo at 2.5K, ~$100/mo at 10K. Annual billing required for lowest price ($20/mo).
Unlimited
$899/mo

Users: Unlimited

Storage: Not specified

Limits: Very high price point. May not justify cost vs enterprise alternatives.

Extremely expensive compared to alternatives. Custom reporting may still be limited.

Klaviyo

Free
Free

Users: 1 user

Storage: Not specified

Limits: 250 profiles, 500 emails, limited support, basic features only

Extremely limited. No support after 60 days. Very few profiles and sends. Essentially a trial.
Email
Popular
$20/mo

Users: Not specified

Storage: Not specified

Limits: Email only. SMS requires upgrade or credits. No phone support.

Price scales rapidly: ~$30/mo at 1K profiles, ~$150/mo at 10K, ~$700/mo at 50K. Charges for ALL profiles, not just active. SMS credits extra.
Email + SMS
$35/mo

Users: Not specified

Storage: Not specified

Limits: Still no phone support. SMS credits run out fast for active users.

SMS credits consumed quickly. International rates much higher. Scaling costs add up fast. Additional credits purchased at premium rates.

Feature Comparison

FeatureAWeberKlaviyo
Email
Email campaigns

All plans

Modern templates

Templates look dated

Automation
Marketing automation

Basic, limited on Lite

Automation flows

All plans

Advanced automation

Basic compared to competitors

Lead scoring

Not available

Marketing
Landing pages

3 on Lite, unlimited Plus

Sign-up forms

All plans

Web push notifications

Plus plan

SMS marketing

Plus plan, extra cost

Integrations
Shopify integration

Best-in-class

WooCommerce integration

Good but not as deep

E-commerce integration

Limited features

Analytics
Revenue attribution

Detailed ROI tracking

Predictive analytics

CLV, churn risk

Support
24/7 phone support

All paid plans

Phone support

Not available at any tier

Testing
A/B testing

Plus plan

Audience
Dynamic segmentation

Real-time updates

Pricing
Pay-per-email pricing

Profile-based only since 2025

Data
Profile merge tool

Requires API/manual work