Brevo
Mailchimp
Brevo
Mailchimp
Brevo
Mailchimp
Brevo
Mailchimp
Brevo
Mailchimp
Brevo
Mailchimp
Brevo
Mailchimp
Brevo
Mailchimp
Users: Unlimited
Storage: Not specified
Limits: 300 emails/day, no support, Brevo branding, basic features only
Users: Unlimited
Storage: Not specified
Limits: Email support only, Brevo branding unless you pay extra, basic analytics
Users: Unlimited
Storage: Not specified
Limits: Still need higher tier for full phone support, sales features cost extra
Users: Unlimited
Storage: Not specified
Limits: Need to contact sales for pricing. Enterprise commitments expected.
Users: 1 user
Storage: Not specified
Limits: Only 250 contacts, 500 emails, single audience, no automation, no phone/chat support, Mailchimp branding
Users: 3 users
Storage: Not specified
Limits: Limited automation, no advanced segmentation, basic reporting, 3 audience limit
Users: 5 users
Storage: Not specified
Limits: Some advanced features still limited, 5 audience limit
Users: Unlimited
Storage: Not specified
Limits: Extremely expensive for what you get compared to alternatives
| Feature | Brevo | Mailchimp |
|---|---|---|
| Email campaigns All plans | ||
| Marketing | ||
| SMS marketing All plans, pay-per-message | ||
| Automation Limited on lower tiers | ||
| WhatsApp messaging All plans | ||
| Landing pages All plans | ||
| Live chat All plans | ||
| Two-way SMS replies Can send, can't reply individually | ||
| Automation | ||
| Marketing automation Business+ for advanced | ||
| Audience | ||
| Segmentation Advanced on Standard+ | ||
| CRM | ||
| CRM Basic included, sales add-on extra | ||
| CRM features Very basic | ||
| Integrations | ||
| 300+ integrations E-commerce, CRM, apps | ||
| Pricing | ||
| 100K contacts free On free plan | ||
| Pay-per-email pricing Not per contact | ||
| Generous free plan Only 250 contacts now | ||
| Contact-based pricing Charges for ALL contacts | ||
| Testing | ||
| A/B testing Business+ plans | ||
| Support | ||
| Phone support Business plan $65+/mo only | ||
| Free migration support DIY only | ||
| Reliability | ||
| Industry-average deliverability 27% spam rate vs 15% average | ||