HubSpot
Insightly
HubSpot
Insightly
HubSpot
Insightly
HubSpot
Insightly
HubSpot
Insightly
HubSpot
No signals
Insightly
HubSpot
No signals
Insightly
HubSpot
No signals
Insightly
Users: Unlimited users
Storage: Limited
Limits: No automation workflows, Limited reporting, HubSpot branding everywhere, No phone support, Limited email sends
Users: 2 users included
Storage: Standard
Limits: Basic automation only, Limited A/B testing, No advanced reporting, Limited sequences
Users: 5 users included
Storage: Large
Limits: Onboarding fee non-negotiable, Annual contract lock-in, Limited to 5 users before extra charges
Users: 10 users included
Storage: Enterprise
Limits: Multi-year contracts often pushed, Implementation takes months, Requires dedicated admin
Users: Unlimited users
Storage: 100,000 records, 10GB files
Limits: 100K record limit, limited storage (10GB), basic reporting only, limited bulk email
Users: Unlimited users
Storage: 250,000 records, 100GB files
Limits: 250K record limit, advanced automation limited, still missing enterprise security features
Users: Unlimited users
Storage: 500,000 records, unlimited files
Limits: Even Enterprise has 500K record limit. Some features still require add-on purchases.
| Feature | HubSpot | Insightly |
|---|---|---|
| Core | ||
| Free CRM Genuinely useful free tier | ||
| CRM | ||
| Contact management Subject to record limits | ||
| Unlimited contacts All plans have limits | ||
| Marketing | ||
| Marketing automation Professional tier+ ($890/mo) | ||
| Email marketing Limited on free, full on Starter+ | ||
| A/B testing Professional tier+ only | ||
| PM | ||
| Project management Basic, lacks visual views | ||
| Integrations | ||
| Google Workspace integration Full integration | ||
| Microsoft 365 integration Full integration | ||
| 1000+ integrations Via App Marketplace | ||
| QuickBooks native integration Requires third-party | ||
| Sales | ||
| Sales pipeline All tiers | ||
| Predictive lead scoring Enterprise only ($3,600/mo) | ||
| Reporting | ||
| Custom reporting Professional tier+ only | ||
| Automation | ||
| Workflow automation All plans | ||
| Mobile | ||
| Mobile apps iOS and Android | ||
| Learning | ||
| HubSpot Academy Free courses and certifications | ||
| Customization | ||
| Remove HubSpot branding Starter tier+ only | ||
| Security | ||
| SSO/SAML Enterprise only | ||
| Pricing | ||
| Free plan 14-day trial only | ||
| Monthly billing option Annual contracts required for most plans | ||
| Transparent pricing Complex 4-dimension pricing model | ||
| Onboarding | ||
| Free onboarding Mandatory paid onboarding $3K-$10K | ||
| Easy data migration Data import is extremely complicated | ||