Filmora Pricing

Complete pricing breakdown for Filmora including all plans, hidden costs, and limitations.

Pricing score: 50/100

Plans & Pricing

Free
$0/free
  • Basic editing
  • Smaller free asset library
  • 15 AI Mate uses per day

User limit: 1 user

Basic (annual)
$49.99/yearly
  • No watermark
  • 4K export
  • 100+ advanced features
  • Windows and Mac
  • Continuous upgrades

User limit: 1 user

Storage: 1 GB cloud

Advanced (annual)
Popular
$59.99/yearly
  • No watermark
  • 4K export
  • 1,000 AI credits per month
  • 2.9M+ creative assets
  • Windows and Mac
  • Continuous upgrades

User limit: 1 user

Storage: 10 GB cloud

Perpetual
$79.99/one_time
  • No watermark
  • 4K export
  • Updates within Filmora 16
  • 1,000 one-time AI credits

User limit: 1 user

Storage: 1 GB cloud

Pricing Issues Reported by Users

Filmora charged me after a free trial or cancellation

The most common theme on Wondershare's Trustpilot page (3.2/5 across 11,000+ reviews) is billing: annual plans that auto-renew without a prominent reminder, charges after cancelling a trial on day one, and charges after cancellation. Several complaint sites repeat the same pattern.

Frequency: 7%Impact: 8/100

Filmora's free version puts a huge watermark on every export

The free edition is fully usable for editing, but every export carries a large semi-transparent Filmora watermark across the frame. Users feel misled when sponsored YouTubers call Filmora 'free', and the watermark can't be cleanly removed later from an already-exported file.

Frequency: 8%Impact: 7/100

Filmora AI features cost extra credits on top of the subscription

AI tools run on credits: the Advanced plan gets 1,000 per month and unused subscription credits are reclaimed every 30 days, while Basic doesn't list monthly AI credits at all. G2 and Onclarity reviewers object to being pushed to buy credit packs even while paying for a plan.

Frequency: 6%Impact: 6/100

Filmora perpetual license doesn't include the next version

The one-time 'Perpetual' license only covers updates within the current major version (Filmora 16) and is tied to Windows or Mac, not both. When a new major version ships, perpetual buyers have to pay again to upgrade, which surprises people who assumed 'lifetime' meant all future versions.

Frequency: 6%Impact: 6/100

Filmora effects and stock packs need a separate subscription

Many effects, templates and stock assets live in a separate Creative Assets add-on that renews monthly after a 7-day trial and doesn't include the software. Using locked assets in a project is one reason paid users still see a watermark on export.

Frequency: 6%Impact: 5/100