Teams switch for all-in-one DevOps with built-in CI/CD, security scanning, and free self-hosting option. GitLab's integrated platform reduces tool sprawl. Trade-off: smaller community, less third-party integrations.

Atlassian shops switch for native Jira/Confluence integration. Pipelines CI/CD is included. Free tier offers unlimited private repos for small teams. Trade-off: smaller community, less ecosystem.

Microsoft-centric teams switch for deeper Azure integration and comprehensive DevOps tooling. Repos, Pipelines, Boards, and Artifacts in one platform. Trade-off: less developer mindshare than GitHub.

Teams wanting lightweight self-hosting switch to Gitea. Open source, minimal resource usage, easy setup. Good for small teams or organizations wanting full control. Trade-off: fewer enterprise features, smaller ecosystem.

Open-source purists concerned about Microsoft ownership switch to Codeberg. Non-profit, community-driven, Forgejo-based. Free for public projects. Trade-off: much smaller community, fewer features.