Teams wanting to include non-technical members switch to Asana for its broader use-case support. Marketing and cross-functional teams find Asana more approachable than Linear's dev-focused design.

Teams needing built-in time tracking, more customization, and features Linear lacks consider ClickUp. While more complex and buggy, ClickUp offers breadth Linear deliberately avoids.

Enterprise teams switch for compliance and integrations. Gain: mature ecosystem, enterprise features, Confluence integration. Trade-off: much slower, complex UI.

Small teams switch to reduce tools. Gain: everything in GitHub, free. Trade-off: basic features, no roadmaps or cycles.

Teams wanting Linear's speed but more customization consider Height. It offers a similar modern approach but with more flexibility for teams that find Linear too restrictive.

Teams wanting more flexibility switch to Shortcut. Gain: more customization, iterations. Trade-off: less polished UI, slower.