Umami Pricing & Free Plan Limits
Complete pricing breakdown for Umami including all plans, hidden costs, and limitations.
Pricing score: 85/100
Is Umami free?
Yes — the Hobby plan costs nothing. Paid plans start at $20.00/month (Pro).
The free plan includes
- 1 website
- Custom events, event and session properties
- Realtime, custom dashboards
- Funnels, retention, UTM, goals, user journey, revenue, attribution reports
- Data export
- Community support
Free plan limits
- Users: 1 user, no team members
- Storage: 100K events/month, 6 months data retention
- 1 website only, no team members, no API or MCP access, no integrations, no data import, no email reports, no session replays or heatmaps, no white-labeling, no email support
Watch out: No overage option listed for Hobby, so growing past 100K events means moving to Pro at $20/month. Data older than 6 months is not kept.
Plans & Pricing
- 1 website
- Custom events, event and session properties
- Realtime, custom dashboards
- Funnels, retention, UTM, goals, user journey, revenue, attribution reports
- Data export
- Community support
User limit: 1 user, no team members
Storage: 100K events/month, 6 months data retention
- Everything in Business
- SAML SSO
- Audit log
- Uptime SLA
- Designated support engineer
- Invoice billing
User limit: Custom
Storage: Custom events and retention
- MIT license
- Unlimited websites and users
- Docker, Docker Compose or Node.js install
- PostgreSQL (ClickHouse for high volume)
User limit: Unlimited
Storage: Limited only by your database
- Up to 20 websites
- Everything in Hobby
- API and MCP access
- Integrations and data import
- Email reports
- Email support
- 14-day free trial
User limit: Up to 10 team members
Storage: 1M events/month, 2 years data retention
- Unlimited websites
- Everything in Pro
- 5,000 session replays included
- Heatmaps
- White-labeling
- Streaming API
- Email and chat support
- 14-day free trial
User limit: Unlimited team members
Storage: 10M events/month, 5 years data retention
Pricing Issues Reported by Users
Umami Cloud event counting and overage charges
Every pageview, custom event and each stored event property counts as an event. Pro includes 1M events then charges $0.00003 per extra event; Business includes 10M then $0.00002. Event-heavy setups with many properties burn through the quota faster than pageview-based tools suggest.
Umami Cloud free plan limited to one site and 6 months of data
Hobby is free for up to 100K events per month but only one website, no team members, 6 months of retention, and no API, email reports, data import or email support. The next step is Pro at $20/month, a big jump for hobbyists with two or three small sites.
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