Drip Problems & Issues

Real user-reported problems, complaints, and limitations for Drip. Based on analysis of 12 signals.

Overall score: 62/100

Issues by Category

usability5 issues

Constant bugs - 'error please refresh' messages and freezing

Users report the platform is 'glitchy with lots of bugs.' The 'error please refresh' message constantly appears. Site often freezes after copy/paste or setting up hyperlinks. Email builder doesn't save settings reliably.

Frequency: 8%Sentiment: -0.80/10048 sources
Impact
8

Email builder doesn't save font and color settings

The email builder has issues not saving settings. Users must constantly change font size and custom brand colors. Settings reset unexpectedly, wasting time on repeated formatting.

Frequency: 6%Sentiment: -0.70/10028 sources
Impact
7

Steep learning curve - hard to find where things are

The learning curve is described as 'steep for newcomers to marketing automation.' Users struggle to find where features are located. Interface organization is confusing despite being powerful.

Frequency: 7%Sentiment: -0.60/10045 sources
Impact
6

No A/B testing in Broadcasts or Workflows

Drip lacks A/B testing in Broadcasts or Workflows. For a tool focused on optimization and e-commerce, this is a surprising omission. Competitors offer this as standard.

Frequency: 5%Sentiment: -0.60/10025 sources
Impact
6

Template library feels limited and constraining

Users feel constrained by the template library. Templates are described as limited, especially if you need variety or want to create content beyond product marketing. Less flexibility than competitors.

Frequency: 5%Sentiment: -0.55/10032 sources
Impact
5
pricing2 issues

Expensive compared to similar tools - no free plan

Drip is described as 'expensive compared to other similar products.' Starting at $39/month for 2,500 subscribers, it costs more than alternatives. At 10K subscribers ($184/month), it's in the same tier as Klaviyo without all features. No free plan to test long-term.

Frequency: 9%Sentiment: -0.75/10065 sources
Impact
8

Live chat support requires $99+/month plan

Live chat support is only available to customers spending $99+ per month. Lower-tier customers only get email support during business hours. Premium support is effectively a hidden cost.

Frequency: 5%Sentiment: -0.60/10020 sources
Impact
5
customization2 issues

No landing page builder - missing expected feature

Despite being a comprehensive marketing platform, Drip lacks a landing page builder. Users expect this from a tool at this price point. Must use separate tools for landing pages, adding complexity and cost.

Frequency: 6%Sentiment: -0.60/10038 sources
Impact
6

Analytics and reporting lack depth

Users wish Drip had better analytics. While it allows export and gives good overall statistics, it's 'very lacking in regards to creating clusters and deeper analytics.' Data-driven marketers find reporting insufficient.

Frequency: 6%Sentiment: -0.55/10035 sources
Impact
6
support1 issue

Support is slow and gives incomplete answers

Support is described as 'terrible' and 'extremely slow.' Responses take days, and when they arrive, they 'only half answer questions.' Users report 'no regard for customer satisfaction.' Live chat only available for $99+/month plans.

Frequency: 8%Sentiment: -0.85/10052 sources
Impact
8
reliability1 issue

Campaign emails going out at wrong times

Users report trouble with campaign emails going out earlier than scheduled. Timing issues affect marketing campaigns that depend on specific send times. Unreliable scheduling undermines campaign planning.

Frequency: 5%Sentiment: -0.70/10022 sources
Impact
7
integrations1 issue

Not suitable for non-ecommerce businesses

After Leadpages acquired Drip, they 'shifted marketing and support entirely to be used as an eCommerce CRM.' Non-ecommerce users are paying for Shopify integrations they'll never use. Platform is 'not the best for non-ecommerce category.'

Frequency: 7%Sentiment: -0.65/10040 sources
Impact
7

Regret Patterns

Common reasons users regret choosing Drip.

Paid premium prices then discovered constant bugs

Started paying $39+/month expecting reliable platform. Encountered constant error messages, freezing, and settings not saving. Productivity suffered significantly. Should have tested more thoroughly during trial.

Frequency: 7%After committing to paid plan

Non-ecommerce business stuck with e-commerce tool

Chose Drip for automation features before their e-commerce pivot. Now paying for Shopify integrations never used. Platform no longer suits non-ecommerce needs but migration is painful.

Frequency: 6%After Drip's e-commerce pivot

Needed urgent support but couldn't reach anyone

Critical issue arose but on lower-tier plan without live chat. Email support took days to respond and only half-answered question. Problem dragged on while campaigns suffered.

Frequency: 6%During urgent issue

Discovered Omnisend after months of overpaying

Paid Drip's premium prices for e-commerce automation. Later found Omnisend offers similar features at lower price with SMS included. Regretted not researching alternatives sooner.

Frequency: 5%After comparing alternatives

Emails went out at wrong times ruining campaign

Scheduled important campaign for specific time. Emails went out early, hitting subscribers at wrong moment. Lost impact of time-sensitive promotion. Scheduling couldn't be trusted after.

Frequency: 5%During scheduled campaign

Spent hours rebuilding email formatting that didn't save

Carefully formatted email with brand fonts and colors. Returned to find settings reset. Had to rebuild multiple times. Email builder reliability wasted significant time.

Frequency: 6%While creating campaigns

When Drip Breaks Down

Specific scenarios where Drip fails or underperforms.

Non-ecommerce business evaluates Drip

Drip is now exclusively focused on e-commerce. SaaS, agencies, and content businesses pay for Shopify integrations they'll never use. Platform design doesn't fit non-ecommerce workflows.

User encounters bugs during critical work

Constant 'error please refresh' messages, site freezing, and settings not saving interrupt work. Email builder unreliability makes campaign creation frustrating and time-consuming.

Urgent issue requires immediate support

Live chat requires $99+/month plan. Email support takes days with incomplete answers. Critical issues go unresolved, impacting campaigns and revenue.

Time-sensitive campaign depends on scheduling

Campaign emails go out at wrong times due to scheduling bugs. Time-sensitive promotions miss their window. Can't trust scheduling for important sends.

Growing list pushes costs to Klaviyo levels

At 10K subscribers ($184/month), Drip costs as much as Klaviyo without the advanced features. Value proposition weakens as lists grow. Many switch to Klaviyo or Omnisend at this point.

Team needs A/B testing for optimization

Drip lacks A/B testing in Broadcasts or Workflows. Optimization-focused teams can't test effectively. Must switch to competitors with comprehensive testing.