Mixpanel Pricing & Free Plan Limits
Complete pricing breakdown for Mixpanel including all plans, hidden costs, and limitations.
Pricing score: 50/100
Is Mixpanel free?
Yes — the Free plan costs nothing. Paid plans start at $24.00/month (Growth).
Free plan limits
- Users: Unlimited users
- Storage: 1M events/month
- 1M events cap, No dedicated support, No advanced features, Limited data history
Watch out: Limited to 1 million events, No Group Analytics, No Data Pipelines, Community support only
Plans & Pricing
User limit: Unlimited users
Storage: 1M events/month
User limit: Unlimited users
Storage: Custom
User limit: Unlimited users
Storage: Scales with events
Pricing Issues Reported by Users
Event-based pricing gets expensive fast at scale
Pricing is based on monthly tracked events. Growth plan starts at $24/month for 10K events but scales to $2,289/month for 20M events. Companies report unexpected bills when traffic spikes or events aren't properly filtered. Overage charges of $0.00028 per event add up quickly.
Add-ons increase overage costs by 20-40%
Group Analytics add-on charges 40% of overage costs on top of base overage rates. Data Pipelines adds 20%. So if you exceed limits with add-ons enabled, you pay base overage plus percentage surcharges.