HubSpot Salesforce Sync Errors

How to fix it

Try these in order — the most common fix is first.

1. 1. Read Sync Health

   Copy steps
   1. Connected Apps > Salesforce > Data sync
   2. Click an error card to see affected records
   3. Create a temporary view of HubSpot records to inspect them
   Did this fix it? Yes No

2. 2. Fix permissions and mappings

   Copy steps
   1. Give the integration user Read and Edit on the field
   2. Make HubSpot and Salesforce property types compatible
   3. Remove custom mappings to default Lead ID or Contact ID
   Did this fix it? Yes No

3. 3. Fix picklists and owners

   Copy steps
   1. Match option API names to HubSpot internal values
   2. Add missing State and Country picklist values
   3. Reassign records with inactive Salesforce owners
   4. Turn off restricted picklist if needed
   Did this fix it? Yes No

4. 4. Resolve duplicates and custom code

   Copy steps
   1. Review Salesforce duplicate rules and merge conflicting records
   2. Have your admin check flows and validation rules
   Did this fix it? Yes No

5. 5. Resync

   Copy steps
   1. Select fixed errors and click Resync (up to 100 at a time)
   2. For more, import from Salesforce or update a mapped property
   3. Check API call use against the allocation
   Did this fix it? Yes No

Symptoms

Records or properties don't sync between HubSpot and Salesforce, with errors like picklist mismatch, field permission or duplicate email.

Why it happens

• Integration user lacks field permission
• Picklist or state/country values missing
• Salesforce flows, validation or duplicate rules block writes
• Property type mismatch or deleted fields
• Salesforce API limits
• Inactive owner or opportunity stage

This guide also covers

• hubspot salesforce sync error
• hubspot salesforce integration not syncing
• hubspot sync health

The same problem in other apps

All sync failures guides →

• Pipedrive Email Sync Not Working (Pipedrive)
• Salesforce Einstein Activity Capture Not Syncing (Salesforce)
• Zoho CRM Email Not Syncing (IMAP/Gmail) (Zoho CRM)

Other HubSpot errors

• How to Cancel HubSpot Subscription
• HubSpot Marketing Contacts Overage Charge
• HubSpot Import Errors
• HubSpot Workflow Not Enrolling Contacts
• HubSpot Emails Going to Spam
• HubSpot Gmail or Outlook Inbox Disconnected
• HubSpot Form Not Showing on Website
• HubSpot Sequence Error: Contact Can't Be Enrolled