Why Is Drip So Expensive
Quick answer
Drip bills by contact count: $39 at 2,500, $89 at 5,000, $154 at 10,000 and $289 at 20,000. Pruning inactive contacts is the quickest way to drop a tier.
Most likely fix: Prune the list
How to fix it
Try these in order — the most common fix is first.
1. Prune the list
- Segment contacts with no opens or purchases in 12 months
- Unsubscribe or delete them before the next billing date
Did this fix it?2. Compare alternatives
- Get quotes at your list size from Klaviyo, Mailchimp and MailerLite
- Check what SMS add-ons would cost
Did this fix it?
Symptoms
Your bill jumps after a list import or growth past a tier.
Why it happens
- Contact-based tiers with large steps
- Inactive and unengaged contacts count towards the tier
- No free plan
This guide also covers
- why is drip so expensive
- drip pricing
- drip price increase
Still not working?
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The same problem in other apps
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